Kent Smarter Travel

Encouraging active travel

If you're hoping to improve the sustainable travel habits and health of your residents, here are some ideas that residents can be encouraged to try:

• Utilise the Cycle to Work Schemes offered by businesses near or within the new development. This allows employee residents to purchase a bike tax-free and pay monthly instalments which will come directly out of their paycheque for 12 months.
• Encourage walking meetings! Get the blood pumping, and endorphins going. Residents will notice an increase in motivation, concentration and a boost in attitudes. Try out some of the walks and cycle routes suggested by Explore Kent

Here are ideas that you as the developer could develop:

• Review the condition of the walkways and cycle routes on and adjacent to your site and provide and plan upgrades.
• Provide cycling and walking routes for residents.
• Set up guided walks and cycle rides for residents.
• Provide well-lit and conveniently located cycle parking, shelters or stands.

Encouraging public transport & car sharing

You can help promote public transport and car sharing within your development. Here are some ideas that residents could be encouraged to do:

• Join Kent Journey Share - a free car sharing platform which tells you if someone is travelling your way.
• Plan their journeys on Kent Connected, a sustainable travel planning website which will also give you extra information on travelling sustainably in your area.

You, as the developer, could also:

• Print and promote the most up to date public transport timetables and ensure these are available for staff and visitors.
• Provide shuttle buses that link to railway stations and town centres.
• Encourage your residents to use public transport for business travel.

Did you know that Ashford International, Canterbury West and Tonbridge rail stations have cycle hire facilities? Residents could hire a Brompton bike for just £2.50 per day.